Raza Shaikh at his desk, designing an app in Figma

15 years designing digital products. Now building them too.

I'm Raza, a product designer working across B2B SaaS dashboards, web apps and marketing sites. For 15 years I've designed interfaces for founders and teams; now I design and build them, including the AI layer.

That means you get design strategy, interface work and a working build from one person. No translation layer, no account manager, no agency markup.

B2B SaaS dashboards

Data-dense interfaces where the hard part is hierarchy: deciding what a user sees first and what they have to go looking for. Onboarding, settings, permissions and the screens that decide whether people stay.

Web apps and product interfaces

End-to-end product work: user flows, information architecture and high-fidelity UI, delivered with interaction specs and a component library engineers can build from.

Websites and redesigns

Marketing sites and full redesigns, from usability audit through to launch. Built in React or Framer, responsive and fast, so the site ranks as well as it looks.

AI product design

Interfaces for AI features, plus the prompt and model layer behind them. I design the product and wire it up, rather than handing the intelligence half to someone else. Briefd, an AI design brief generator, went from Figma to live product in a single day.

The stack I work in

Design
Figma, Framer, Illustrator
Build
React, Tailwind, Framer, Webflow
AI and backend
Claude API, Supabase, Vercel

Track record

15+ years designing digital products, from enterprise dashboards to consumer mobile, with B2B SaaS at the core. 20+ products shipped across agency, startup and freelance work in fintech, ed-tech, car hire and AI.

Selected work

The sea at Thorpe Bay Beach
When I close the laptop you'll usually find me at Thorpe Bay Beach or on a yoga mat.
Thanks for looking around.